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A startup designed to provide fast and accurate advice to patients remotely
Swift Clinic
Business Goal:
Provide the best remote care to private patients
User wants:
Work towards diagnosing an ongoing health issue
Receive tailored advice and care
Skip long and dangerous NHS queues
Patient discovery that collects accurate information
User needs:
Create a profile
Self survey and symptom selection
Browse doctors
Book appointments
Online payments and card storing for repeat purchasing
Patient doctor communications
File uploads for scans
Review collection
Follow up appointment scheduling
Personas:
Marlon Arntsen
Occupation
Warehouse Operative
Demographics
47 years old
Goals and Needs
Marlon keeps himself in great health by going to the gym regularly, regular stretching and a healthy diet but lately he has been experiencing extreme back pain. Unfortunately his local NHS doctor has given a date 6 months in the future to get a scan. The back pain is affecting his work and earnings so Marlon needs to get this fixed a lot sooner.
Pain Points
Often in the past with health issues that pop up out of no where Marlon has found the time between him going into the doctors and getting the underlying issue fixed has gotten longer and longer. If there was a way to access treatment within days he would consider paying extra.
Personality
“I am happy go lucky with my health, but things are getting too slow.”
Shelby Argot
Occupation
Doctor
Demographics
39 years old
Goals and Needs
Shelby used to work for the NHS until he realised he could offer better care privately. For 3 years he has worked for a private local doctors.
Eventually he would consider being a independent private consultant for local patients but hasn't found the right place to advertise his services.
Pain Points
Shelby often finds within the private doctors he works for there is a communication issue between patients. Often the advice and care he gives could be given quickly over the phone or over a 1-1 video call with the patient.
Personality
“If I can provide a service that helps people who really need it then I'd be very happy."
Empathy Mapping
With healthcare it is based on feelings, thoughts and emotions. A empathy map was a fitting asset to get into the mindset of the user and design a solution.
Swift Clinic
Wireframes
Swift Clinic
OTP & Email Verification
To ensure security and genuine sign ups we implemented 2 factor authentication.
Task Completion & Survey
Each user starts their journey with a questionnaire about themselves and their symptoms. This data is available to the chosen doctor so they have a precise overview of the patients current situation.
Doctor Selection
When all initial tasks are completed the patient is shown a filtered list of doctors that are specailists in that area.
Calling
Basic calling functionality that allows both parties to jump on a call together, if we were to expand here other UX options would be added. For example mute, switch camera mode and other in call options that would better the experience between patient and doctor.
